YouTube Revenue Calculator
Estimate your YouTube channel's monthly and annual ad revenue. Enter your monthly views and content niche — we use industry RPM benchmarks to calculate a realistic estimate.
Monthly Revenue
$450
Range: $270 – $675
Annual Revenue
$5.4K
Range: $3.2K – $8.1K
RPM Benchmarks by Niche
Finance / Investing
$14
Business
$11
Technology
$9
Science
$8
Education
$7
News / Politics
$6
Health / Cooking
$5.5
How-to / DIY
$5
Beauty / Fashion
$4.5
Autos / Vehicles
$4.25
Sports
$4
Gaming
$3.5
Entertainment
$3
Comedy / Vlog
$2.5
Music
$2
Nonprofit / Kids
$1.5
These are estimates based on industry-average RPM (revenue per 1,000 views) benchmarks. Actual earnings depend on audience geography, ad types, seasonality, and YouTube's 45% revenue share. RPM figures represent the creator's net RPM after YouTube's cut.
How YouTube Ad Revenue Actually Works
YouTube pays creators through its Partner Program using a revenue share model: YouTube keeps 45% of ad revenue and pays creators the remaining 55%. The amount per 1,000 views — called RPM (Revenue Per Mille) — depends on the advertiser demand for your specific audience.
Not every view earns ad revenue. Some views come from logged-out users, from regions where advertisers pay very little, or from contexts where YouTube cannot serve an ad at all. Your actual RPM accounts for all these zero-revenue views averaged in — which is why RPM is always lower than CPM (what advertisers pay before YouTube's cut).
What Makes Your RPM Higher or Lower
Content niche
The largest single factor. Finance and business advertisers pay $10–$20 CPM; entertainment advertisers pay $2–$5 CPM. The audience's purchasing intent determines what advertisers will pay to reach them.
Audience geography
Views from the US, UK, Canada, and Australia earn 4–10x more than views from India, Southeast Asia, or Africa. A channel with 90% US audience will earn dramatically more than one with the same views split globally.
Seasonality
Q4 (October–December) is the highest-earning quarter as advertisers increase budgets for holiday campaigns. January and February typically see RPM drop 30–50% as ad budgets reset.
Video length and ad placement
Videos over 8 minutes can include mid-roll ads, which significantly increases ad revenue per view. Shorter videos can only show pre-roll and post-roll ads.
Frequently Asked Questions
How much does YouTube pay per 1,000 views?
RPM varies from $1.50 (nonprofit/kids content) to $14+ (finance/investing). The average YouTube channel earns $3–$5 RPM, but this varies enormously by niche, audience geography, and season. Use the calculator above with your specific niche for a more accurate estimate.
Is this the same as real AdSense data?
No. YouTube does not expose real creator earnings through any public API. These estimates are based on industry-average RPM benchmarks for each content category. Your actual earnings will vary based on your specific audience demographics, seasonality, and YouTube's current advertiser demand.
Why does StatFlare's YouTube analyzer also show revenue estimates?
When you analyze a channel on StatFlare, the dashboard includes an estimated monthly revenue card that uses the same view velocity and RPM methodology. It's designed to give a directionally accurate estimate — not a precise figure.