Free YouTube Calculator
YouTube RPM Calculator
Calculate your YouTube RPM from your content niche or plug in real AdSense data. Understand the CPM vs RPM gap and see where your channel stands against niche benchmarks.
Calculator
CPMWhat advertisers pay YouTube per 1K impressions
→RPMWhat you earn per 1K views (after YouTube's 45% cut)
Your RPM
$9.00
per 1,000 views
Avg CPM
$16.40
advertiser pays per 1K ads
Monthly Est.
$900.00
based on your inputs
RPM vs CPM Benchmarks by Niche
| Niche | Creator RPM | Advertiser CPM |
|---|---|---|
| Finance / Investing | $14.00 | $25.50 |
| Business | $11.00 | $20.00 |
| Technology | $9.00 | $16.40 |
| Science | $8.00 | $14.50 |
| Education | $7.00 | $12.70 |
| News / Politics | $6.00 | $10.90 |
| Health / Cooking | $5.50 | $10.00 |
| How-to / DIY | $5.00 | $9.10 |
| Beauty / Fashion | $4.50 | $8.20 |
| Autos / Vehicles | $4.25 | $7.70 |
| Sports | $4.00 | $7.30 |
| Gaming | $3.50 | $6.40 |
| Entertainment | $3.00 | $5.50 |
| Comedy / Vlog | $2.50 | $4.50 |
| Music | $2.00 | $3.60 |
| Nonprofit / Kids | $1.50 | $2.70 |
RPM = Revenue ÷ Views × 1,000. Creators keep ~55% of ad revenue; YouTube retains 45%. Actual RPM varies by audience geography, ad format, seasonality, and video length.
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