Free YouTube Calculator
YouTube CPM Calculator
Calculate gross ad revenue from CPM and impressions — or reverse-calculate your CPM from what you actually earned. See the full YouTube revenue share breakdown.
Calculator
Find this in YouTube Studio → Analytics → Revenue
Ad impressions ≠ video views (not all views show ads)
Gross Ad Revenue
$400.00
before YouTube's cut
Your Net Revenue
$220.00
after YouTube keeps 45%
Effective RPM
$4.40
per 1,000 video views
YouTube Revenue Share Breakdown
You — 55%
YouTube — 45%
CPM is the total. RPM is your 55% share calculated over all video views (including non-monetized).
Ad impressions are the number of ads shown, which is typically 30–60% of total video views. Not all views are monetized. CPM and RPM figures vary by ad format, audience location, and advertiser demand.
FAQ