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Free YouTube Calculator

YouTube CPM Calculator

Calculate gross ad revenue from CPM and impressions — or reverse-calculate your CPM from what you actually earned. See the full YouTube revenue share breakdown.

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Currency

Find this in YouTube Studio → Analytics → Revenue

Gross Ad Revenue

$400

before YouTube's cut

Your Net Revenue

$220

after YouTube keeps 45%

Effective RPM

$4

per 1,000 video views

YouTube Revenue Share Breakdown

You — 55%
YouTube — 45%

CPM is the total. RPM is your 55% share calculated over all video views (including non-monetized).

Ad impressions are the number of ads shown, which is typically 30–60% of total video views. Not all views are monetized. CPM and RPM figures vary by ad format, audience location, and advertiser demand.

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