Question 1

How much should I charge for a YouTube sponsorship?

Accepted Answer

The industry standard is roughly $15–$50 per 1,000 views for an integration (30–60 sec mention). A dedicated video (the entire video is sponsored) commands 2–2.5× the integration rate. Finance and tech niches earn higher rates because advertisers in those niches pay more per impression.

Question 2

What is the difference between an integration and a dedicated video?

Accepted Answer

An integration is a sponsored segment within a regular video — typically 30–90 seconds. A dedicated video is created entirely for the sponsor. Dedicated videos cost 2–3× more and are less common because they carry more risk for both parties.

Question 3

Should I charge by views or subscribers?

Accepted Answer

Always charge by views. Sponsors want to pay for real engagement, not accumulated subscribers. A channel with 200K subscribers getting 5K views per video is worth less to a sponsor than a 50K-sub channel getting 25K views.

Question 4

How many views do I need to get sponsorships?

Accepted Answer

Many brands start working with creators at 1,000–5,000 average views per video, especially in high-value niches. Micro-influencer marketing is growing precisely because smaller channels have highly engaged, trusted audiences. Focus on consistent views, not just subscriber count.

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